|
What we do
Do you want to:
Maximise you Marketing
Maximise your Sales
Maximise your Business Development
Maximise your Projects
Marketing
Do you have a Marketing plan? 'What's the sense of planning?' you
might say " For all the time I spend planning something, I
could already have it done.' On the contrary, things rarely work
out when you don't plan. Planning is nothing more than thinking
before acting. If you fail to plan, in essence, you're planning
to fail.
We can prepare your plan with your input and we can implement it
in full or in part - whatever you decide. The key areas to consider
for your Marketing plan are as follows:
A basic marketing plan is based on;
1. Where are we now?
2. Where do we want to go?
3. How are we going to get there?
4. How can we measure our success?
It will include a SWOT analysis on your business as well as you
e-commerce strategy and promotional plan
Sales
We can generate Sales and Events business to suit your company.
For this we charge a commission of just 10% including VAT which
is payable once the client has departed. Previously we were the
Sales and Marketing Managers responsible for taking the Oban Caledonian
Hotel from a turnover of £900K in 2003 (70 rooms) to a turnover
of £1.8 M in 2005 (59 rooms). What a result! We are very well
connected in the Travel Trade and Conference Industry and are constantly
in touch with our main clients who have a proven track record on
business delivery.
Business Development
Are you at a cross roads in the development of your business? Are
there opportunities to grow your business that you are missing but
you are too busy to get to them? Do you just need some support to
work through the issues? We can help with the following:
1. Assessing current performance
2. Prepare a business plan for growth
3. Planning how to grow
4. Setting business targets
5. Improve your business processes
6. Create your marketing strategy
7. Identify and sell more to your most valuable customers
8. Budgeting and Business Planning
9. Turn underperformance into high performance
10.Reorganisations, restructures and other major changes
11.Use appraisals to manage performance
Project Management
If there was one thing that we could help you with what would that
be? We can help with anothing from developing a new website and
co-ordinating all those involved to installing a new Property Management
system. We can take these stresses away from you and hand it back
once the job is done.
|
